A genuine passion for music and the music industry has been my driving force for the past ten years. During my Master's Degree in Business Administration / Project Management, I wrote my thesis called "Music Industry Business Models focused on Indie Artists" which now has over 25K downloads in the official source. I am currently dividing my time between developing a direct-to-fan subscription platform to empower artists and writing my second publication called "Music Industry's Business Models in the Digital Era: Against the Backdrop of COVID-19 and Beyond (From Napster to Coronavirus)". The book will be ready soon.  

Like many professionals, I have more than one career running in parallel, which allowed me to think innovatively. I have more than 15 years of professional experience in Project Management, Account Management, Customer Success, Business Development, Sales, Marketing, International Trade, Purchasing and Business Analysis in different industries and a proven track record of growing revenue, onboarding new customers and expanding to international markets. Main markets are Europe and Latin America with experience with North America and Asia and some experience with Middle-East and Africa. I am living in Finland for the past five years but like to work on a global scale. 

E-mail: iara[at]iaradias.com

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Publications
  • Music Industry's Business Models in the Digital  Era: Against the Backdrop of COVID-19 and Beyond (From Napster to Coronavirus) - Pre-order now
  • Music Industry's Business Models in the Digital Era focused on indie artists: A Study Case - Click on the link below to Download it for free
Education
  • Master's Degree in Business Administration: Major in International Project Management - Tampere University Of Applied Sciences - 2016
  • Specialization Degree in Industrial Engineering: Major in Production Management - Instituto Federal do Espírito Santo - 90% complete - 2012
  • Bachelor's Degree in Business Administration: Major in International Trade - Faculdade de Viçosa - 2008
Professional Experience
For my complete CV,  please get in touch or fill out the form above to download it instantly.
Founder, CEO and Product Manager
  • SaaS Platform Development
  • Successful grant application 
  • User Acquisition
  • Test and iteration
  • UX and UI
  • Content Management
  • Market fit 
  • Market research and analysis
  • Partnerships
  • Copywriting
  • Marketing
 
Account Manager EMEA - Mobile Accessories / Consumer Electronics 
  • 400% of growth in the first year with only 8 employees
  • 35% of growth in the second year with 20 employees
  • 380% of growth in the number of doors
  • Managed accounts responsible for 30% of the revenue
 
Social Media Content Creator - Higher education institution 
  • Focused on Portuguese speaker countries
  • Social media management, content creation, growth hacking and project management
Project Manager - SaaS / Content Management System  
  • Business Development / Partnerships for customer acquisition
  • Started measuring KPIs to attract investments
  • Project Management, A/B Testing, Empathy Map, Customer Journey, Growth Strategies
Project Manager / Co-founder - Consulting Business 
  • Stakeholder management project for a Fortune 500 company in partnership with a Canadian Consulting Business
  • Successfully funded projects, books, Album recordings, tours and events
  • Growth Strategies for SaaS and SME
Buyer - Construction / Steel Structures 
  • Responsible for seven-digit cost savings
  • Reduced the cost in 15% of protective coating by reducing waste
International Trade Analyst - Mining industry trader 
  • Reduced in 20% the cost of ERP implementation 
  • Correct INCOTERM classification that led to cost reduction
For an expanded and detailed version of my professional experience please download my CV or check my LinkedIn
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Latest Volunteer Experience
  • Project Manager - Ambitious Africa 
  • Marketing Project Manager - Startup World Cup Finland 2020
  • Mentor - Tampere University Mentorship Program 2019-2020
  • Event Producer / Project Manager - Carelicum Museum (North Karelia Museum) - 2014 - 2017
LANGUAGE SKILLS
English: Fluent
Portuguese: Native
Spanish: Intermediate
Skills

Project Management

Sales Management

Account Management​

Data Analysis​

Business Intelligence

Growth Strategies

Go-to-Market Strategy

Pricing Strategy 

Budgeting

Stakeholder Management

Risk Assessment

Brand Partnerships

B2B Sales

Basic Knowledge

HTML/CSS 

SQL

Matlab

ChucK

Python​

Programs

Excel

PowerPoint

Word

MS Project

SAP

NAV

Trello

Shopify

Power BI​

Balsamiq

After Effects

Photoshop

Spark

Adobe XD

Audacity

ProTools

Ableton Live

Hubspot

Salesforce

Slack


 

 

Hobbies

Music Production

Singing
Guitar and Percussion

Tennis

Traveling
Cycling
Graphic Design

Webdesign
Video Production

Reading

Writing

For privacy reasons, I have not listed my professional experience in detail here. Please get in touch by email, LinkedIn or fill out the form to download my complete CV 
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